日前Display Search预测称，全球前十大液晶电视品牌今年底前有望占有全球市场83％份额，到2010年甚至将超过96％。 The top 10 brands include Samsung, LG, Sony, Sharp, Phillips, Vizio, Toshiba, Panasonic, TCL and Funai in sequence, with Korea-based Samsung and LG to score a 19% and 12% share, respectively, in 2009, and 21% and 16% in 2010 as the world top two brands.

DisplaySearch statistics show that global sales of LCD TVs totaled 57 million units in the first half of this year, with the top 10 brands contributing 43.

6 million units, or 76%, to the total. The contribution rate is expected to hit 83%, translating into an estimated total of 127 million units for the entire year. Noteworthy is that some leading brands have either built in-house production lines of display panels or actively cooperated with their subcontractors to secure ample supply of the key component for LCD TVs. For instance, about 46% of Samsung needed display panels will be made at home in 2010, while LG, Sony and Sharp will also have 65%, 60% and 95% of their display panels, respectively, produced in house in the same year.

On the other hand,

Philips and Vizio choose to rely on production of their subcontractors. Philips outsources 44% of its needed display panel production to LG Display, and another 44% to Sharp, while Vizio, maintaining close ties with LG Display, buys 66% from the supplier, according to DisplaySearch.